The Future We Choose

Christiana Figueres and the power of stubborn optimism

David GunnOctober 2020

Right now, the Something More Near team are deep in the final 100 yards of a major project encouraging citizens to take action on carbon pollution. Through that process we’ve been fortunate enough to work alongside Christiana Figueres and the team at Global Optimism. Christiana is the former UN Climate Chief who oversaw the historic Paris Climate Agreement and now devotes her time to using “stubborn optimism” to activate social & environmental change.



In our conversations and in reading her book with Tom Rivett-Carnac, we’ve found their words an inspiration both for our project together, and also for our own responsibilities as individuals and as a company. We’re sharing a few highlights, alongside a quiet recommendation to get the book and continue your own path on climate action:


The hour is late, and the moment of consequence, so long delayed, is now upon us. Do we watch the world burn, or do we choose to do what is necessary to achieve a different future. 



Who we understand ourselves to be determines the choice we will make. That choice determines what will become of all of us. 



Future generations will most likely look back at this moment as the single most significant turning point for action. 



Take a deep breath and decide that collectively we can do this, and that you will play your part. You will be a hopeful visionary for humanity through these dark days. From this moment, despair ends and tactics begin.


Excerpts from The Future We Choose,
Christiania Figueres & Tom Rivett-Carnac 


David Gunn

David Gunn

Participation specialist. Major projects for Tate, World Health Organisation, Museum of London and Franco Manca. Co-founder of Something More Near.

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